Bilytica also provides online media optimization in which you can dig into the available data in order to make clear, informed decisions. It provides a historical perspective on your campaign effectiveness which is a very critical information to gain insight of. It also allows you to analyse your performance down to a campaign level providing you with online visualization of data to take insightful decisions to maximize your investments. It not only calculates Return on Investments (ROI) but also allows you to make strategic decisions that can significantly reduce cost as well as risk.
Bilytica can significantly improve your ability to gain insight from your CRM and email analytics in the following ways:
Allowing optimization of online media campaigns in real time.
Allows strategic decisions making that reduces expenses and risk, while increasing the brand reach.
Calculate Return on Investments (ROI) and quickly determine marketing effectiveness.
Measure and monitor email & CRM marketing.
Analyse and reach your digital media objectives and goals.
Testing of email content for improved metrics.
Data leveraging for marketing campaigns.